Wednesday, May 20, 2009

Artist Statement



I have had an interest in media and have not taken a formal class in median until now. In general, I find digital media interesting because there are visual messages and subtext within them. These messages directly have an impact on the way we shape, see and interpret our lives and our environment.

My curiosity lies in marketing, more specifically target advertising research. I love how people can be manipulated using subtle cues, as well as how individuals live their lives by these molds/models present in our society, which positively and negatively impacts us.

My favorite form of media is music. It is the only form of entertainment most frequently used in my life for the longest time span. My playlists are composed of music selections ranging from the deepest part of Africa to Billboards Top 100. Nothing beats an epic orchestral score. (ex. "To Victory" from the movie 300, "Woad to Ruin" from the movie King Arthur (Hans Zimmer is the man), " Hell's Gate" from the video game Rainbow Six Vegas.)

My second favorite type of media is video games. Video games function as an escape for me from reality. It suspends everything around me while allowing me to explore the realms of another world. Two main elements of video games that I like, are the music (surprise surprise) and the story.

Media is a great form of communication, when all is said and done. It can be use to have a great impact on society and it can also be use to have a negative impact as well. It is a field were the imagination runs wild and an idea is JUST not an idea.

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